Wednesday, October 8, 2014

FILO Completes NBA Canada Tour

The National Basketball Association (NBA) and FILO have just completed The NBA Nation Tour Presented by Samsung. NBA Nation traveled across Canada to five different cities and malls in August and September.

Our first stop was near Vancouver, BC at the Metropolis at Metrotown. Fans flooded the mall for a chance to see Eric Gordon form the New Orleans Pelicans and to participate in various activations that included the Larry O'Brien Championship Trophy.

Fans of all ages were treated to many on court games, free prizing and the Skullcandy lounge. The Skullcandy lounge offered fans a VIP like atmosphere where they could interact with the latest headphones from Skullcandy, play the latest version of the NBA 2K14 basketball video game, and watch highlights of last seasons top plays.

FILO Productions Inc. sent two members of its team to travel with the tour all around Canada. While on tour they played an integral role in the overall operations and programming for the run of show. FILO’s job duties included: crafting detailed truck packs, arranging trucking logistics, and onsite consulting throughout set-up and strike execution.

The NBA Nation Tour Presented by Samsung ran through September 15th, making stops in Edmonton, AB, Montreal, QC, Halifax, NS and concluding in Toronto, ON.


   

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