Canvas Health and FILO Partner for 2017

FILO and Canvas Health have partnered to help manage three different special events over the summer and fall of 2017: the Annual Canvas Health Golf Classic, Stomp out Suicide 5k and the Valley Vine and Harvest Throwdown.

Canvas Health is a non-profit organization that is dedicated to bringing hope, healing and recovery to people’s lives. They achieve this by helping children, adolescents, adults and families who struggle with mental health, chemical health and domestic and sexual abuse. Canvas Health also operates Minnesota’s suicide prevention phone and text lines. FILO is so excited to be working with such a wonderful organization to put on these events that will help bring awareness and raise funds to support their cause.

The first event, the Annual Canvas Health Golf Classic, will be held on Monday, July 24^th, 2017 at the beautiful Dellwood Country Club. Golfers from around the Twin Cities will golf for a wonderful cause and enjoy an eventful evening that includes dinner, a live and silent auction, as well as the opportunity to win raffle prizes.

The second event that FILO will be helping with is the Stomp Out Suicide 5k on Saturday, August 19^th, 2017 in Wyoming, MN. Canvas Health has teamed up with Stomp Out Suicide, to carry on its mission through a wonderful 5k walk/run. The Stomp out Suicide 5k event has grown from a small community event to one that now attracts nearly 2,000 people from all around the metro.

Lastly, each fall, Canvas Health puts on the Valley Vine and Harvest Throwdown, which is a competitive food and wine event featuring local chefs. The event will be at Lake Elmo Inn Event Center on Sunday, October 8^th, 2017. The Chef’s each prepare their signature dishes for guests to experience with fine wine and then vote for their top choice. The winner of the event receives the honor of Top Chef of the Valley. Other activities like a silent and live auction will be used to help raise funds for Canvas Health.

Each of these events will raise funds that go towards supporting a wide range of services helping children, adolescents, adults and families who struggle with mental and chemical health issues, violence, and sexual abuse.

FILO’s responsibilities will consist of assisting with the pre-production phase and the execution of the event, which includes logistics, securing vendors, entertainment, assisting with sponsorship sales, being an onsite liaison and managing the setup and teardown of each event.

We are very excited about this new partnership with Canvas Health and are looking towards building a great future together!

NBA All-Star 2017

On Sunday, February 12th, FILO’s own, Kevin Weinhandl, Andrew Westphal, Brian Buron and Luke Hvidhyld headed out on their 10 day journey in the ‘Big Easy’. This NBA All-Star was unlike any other, no longer bound by the confines of a massive convention center. FILOs responsibilities and services stretched across a variety of venues including; The Mercedes-Benz Superdome, The Smoothie King Arena, The Chicory, Tulane University, and The Roosevelt Hotel. Without a traditional “NBA All-Star Jam Session,” the FILO guys were able to bounce around and help at these various locations.

Friday kicked off a huge Jr. NBA Clinic initiative sponsored by Under Armour. This event featured basketball drills with the Jr. NBA Ambassadors, skills competitions with active leaderboards, and appearances from current NBA Stars including Isaiah Thomas, Kyle Lowry, Kristpas Porzingis and Joel Embiid! The Jr. NBA clinic participants were also given the once-in-a-lifetime opportunity to participate in our Jr. NBA Combine! Just like the pros do it, they were able to test height, hand size, and vertical (to name a few), and even got to take home a personal stat card as a keepsake!

The FILO team also assisted with branding around the complex of the Superdome. Every entrance to the stadium saw 10’-high kiosks, set-up by the FILO team. FILO also helped set-up court side signage this year, with one of the NBA’s vendors.

FILO’s responsibilities included: shipping assets from our Saint Paul office to the Mercedes-Benz Superdome and the Smoothie King Center; transportation and delivery of those assets locally around New Orleans for a handful of events; assisting in setup and tear down in some capacity at all of the listed venues; operating both leaderboards and combine stat sheet printouts at the JR. NBA Clinic; managing NBA combine units and training ambassadors, as well as setting up technology (wifi, printer, tablet) and managing the flow of participants through the Jr. NBA event; and developing/producing signage for the Jr. NBA event.

2017 marks the 16th year FILO Productions, Inc. has worked in some capacity or another with the National Basketball Association, for NBA All-Star Weekend.

FILO’s Third Sampling Tour with Pepsi

Saturday, February 18th marked the start of another tour with Pepsi Beverages Company. This will be the third time FILO is assisting Pepsi with the marketing and introduction of their new innovative products through multi stop activations. During these tours, FILO travels to a number of different events throughout the Twin Cities to help educate consumers on the new and exciting beverages Pepsi has to offer including: Aquafina Sparkling, a low calorie flavored sparkling water; 1893 Cola, a bold spin on original cola; Mountain Dew Kickstart, a Pepsi classic mixed with juice and electrolytes to offer an energizing refreshment; and Pepsi Zero, a sugar free, no calorie version of Pepsi.

During these branding events, FILO is in charge of coordinating timelines and layouts of the stations with the onsite event staff, setting up the booth to properly utilize the space, engaging with patrons on the new products and their benefits, and offering samples to interested consumers.

FILO is proud of the solid relationship we have built with a top level, worldwide renowned organization like Pepsi, and we look forward to executing the rest of this current tour with the professionalism and success that has secured this fantastic partnership.